Casa Komos Brands Group — Creative Director, 2020 to present
Joined as a founding creative team member and built the in-house creative department from scratch. Now leading all creative output across four brands: Tequila Komos, Superbird, Doladira, and Stuzzi.
Took the Tequila Komos bottle through final design and production from the ground up, then built and led the team responsible for all brand output at scale. Komos is now the #4 ultra-luxury tequila in the US by Nielsen, with $15M in institutional funding from Spirit of Gallo and distribution across 40+ countries.
Led brand and creative for Superbird from founding stage across packaging, visual identity, campaigns, and brand architecture. 18,160 cases sold in year one.
Took Doladira and Stuzzi from external agency handoff to full in-house creative execution across packaging, campaigns, and all consumer-facing touchpoints. Doladira is currently the #1 up-trending cordial by velocity at Whole Foods (Nielsen, 2025).
Responsible for all packaging design, brand books, advertising campaigns, social content, and 35M+ OOH impressions across the portfolio.